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Improve Sales & Customer Satisfaction with Epicor Eagle

Integrating Epicor Eagle with your eCommerce store connects back-office and POS data with the online storefront, so inventory, pricing, and orders stay in sync across channels. This article covers the management and customer-facing benefits of integration and why your choice of developer matters.

Updated November 3, 2026

Introduction

Epicor Eagle and an eCommerce integration seamlessly connects back-office software with the front-office eCommerce store. When a company’s business applications are fully integrated, greater automation and more customer-facing features are easy to bring online. Integration essentially means that each business application connects with every other one and can share information bi-directionally. Integration can automate many sales and service processes, improve the user experience, increase sales, collect holistic data about each customer, and use it to improve customer satisfaction and loyalty. In-house staff also enjoy the many advantages of integration including greater operating efficiency, the ability to generate custom reports, and the ability to trigger automated processes that reduce paperwork and staff labor. When necessary, sales or customer service staff can be notified to handle certain issues that require the human touch.

The Challenges of Running a Web Store

B2B companies face many challenges when operating a web store with hundreds or thousands of SKUs. It's important to automate as many processes as possible such as content, catalog, and supply chain management. Integration offers many administrative benefits such as being able to generate invoices at any time or consult buying history records to estimate inventory needs and manage other business issues. Some of the top management benefits of Epicor Eagle eCommerce integration include:

Discover the Difference an Integrated POS System Can Make

Companies can improve sales with Epicor Eagle software—when it's fully integrated—and make POS sales more efficient in both brick-and-mortar and online operations. Salespeople can use the Epicor Mobile POS wireless checkout device to bring the cash register directly to customers. [1] However, integration is essential to provide real-time updates to inventory across all sales channels, warehouses, and branch offices.

An accurate, fast connection among business software applications ensures that customers enjoy a great user experience and personalized marketing. It's easy to deliver a customized experience to customers based on their needs at the point of sale. Customers get transparent and accurate pricing because all valid quotes and discounts are applied automatically. The system remembers any special shipping needs such as drop shipping, split shipping, and the use of multiple carriers. Other customer-facing benefits of integrated Epicor software include:

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Statistics Favor Automation Capabilities

In B2B sales, automation becomes increasingly important to stay competitive. About 55 percent of B2B companies have adopted marketing automation, which depends heavily on integration. [2] Marketing automation delivers an average of a 14.5 percent increase in sales productivity and a 12.2 percent reduction in marketing overhead. About 67 percent of market-leading companies use automation to streamline business and increase sales. About 91 percent of automation users concede that automation is a very important part of their success. [3] Epicor Eagle eCommerce integration can provide similar or better results for B2B companies because they traditionally rely more heavily on automation than B2C organizations to manage thousands of SKUs and multiple sales channels.

Developer Choice Is Critical

You spend a lot of time choosing software and an eCommerce platform for your store. You should proceed just as carefully when choosing a developer for design, implementation, and integration. Clarity has experience in B2B sales, content management, coding, and building custom apps for all your B2B needs.

Clarity can build custom dashboards for staff members and portals for your best customers and their stakeholders using a full healthcare integration engine to facilitate these applications. References: [1] Epicor.com: Grow Revenue and Profits With Epicor Eagle [2] Cmo.com: 15 Mind-Blowing Stats about Marketing Automation cmo.com [3] Sessioncam.com: 25 marketing automation stats you need to know sessioncam.com

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