Microsoft Dynamics CRM Integration Best Practices Overview

Integrating Dynamics CRM with ecommerce

A four-part series dealing with security, redundancy, and performance

Microsoft Dynamics CRM

Microsoft Dynamics CRM ecommerce (Customer Relationship Management), now part of Microsoft Dynamics 365, is a software package designed to help businesses establish and improve relationships with their customers. Dynamics CRM includes tools for marketing, sales, and customer service. Your ecommerce business can use Microsoft Dynamics CRM to learn more about your customers by collecting and storing valuable information, leading to better customer service and greater sales. The best way to get the most out of your Microsoft Dynamics CRM software is to integrate information from Dynamics CRM with your other software and, most importantly, your ecommerce website.

Dynamics CRM integration

Integrating ecommerce Dynamics CRM with your website reduces administrative costs from entering duplicate data in multiple systems. Integration is pushing and pulling internal information to and from your external, public website. Integration allows important information to be shared between your software and your website. The shared information can lead to better leads which can lead to greater sales. We at Clarity understand the importance of integration and how it can help your business thrive. When Clarity integrates Microsoft Dynamics CRM with your website, you will have more insightful data available to you at your fingertips.

Why It’s Important to Follow Best Practices for integration

While integration is important, integrating securely and effectively is even more so. In order for your integration to be successful, it is vital to follow best practices. Security, redundancy and performance are the three most important practices to ensure that integration is successful. At Clarity, we have encountered many clients whose previous integrations hindered their ecommerce businesses due to not following best practices of security, performance and redundancy. Their neglect of these crucial items caused them to lose valuable information that would have led to more and happier customers. You can avoid problems caused by improper Dynamics CRM implementation by contacting Clarity as early as possible. Clarity's integration process ensures that security, redundancy, and performance are integrated every step of the way.

Clarity: A Team of Seasoned Experts

As our team at Clarity has seen, if an inexperienced company is your Dynamics CRM integrator, it will yield negative results. That is why you need to use an experienced, yet forward-thinking company like Clarity for your CRM integration. Clarity is a Microsoft partner and has done numerous Microsoft Dynamics CRM Online Store integrations. Clarity has years of experience integrating software for companies’ ecommerce websites. Clarity also provides customized integrations to fit any business-specific needs your company may have. Take a look at our portfolio or click below to find out more about how Clarity can help.

Continue on to Part 2 -- Security: A Key Component of a Successful integration