Introduction
Give a customer organized details of a product and they're more likely to buy from you. Here's why.
Aside from price, one of the reasons a user views a product online is to see and study the product as best they can, especially since they're making a purchasing decision without seeing the actual item. That's why high-quality eCommerce images with zoom are shown to positively impact conversion rates.
A good eCommerce platform will also help you turn your eCommerce product catalog into rich SEO information, allowing you to optimize each product's SEO meta tags to help drive traffic. This also means exporting your product and category XML files to be registered with search engines.
Unlimited attributes help you provide users with detailed information about your products and services, but can also be assigned search filters. Variants of a product can be different sizes or colors and can contain an uplift in price. For example, a few dollars extra to have it framed or gift wrapped.
Many of our B2B eCommerce clients have us build them custom ordering portals where it's commonplace for their customers to order in bulk. This means that showing all accurate stock availability at each location is important. Another common B2B feature is to show custom pricing for distributors, wholesalers, resellers, and more.
Either internally or through back office integration, Clarity can show any price or combination of prices by client or client type. Clarity also allows you unlimited associated products lists. These can be used for recommended or similar products, product add-ons, top-selling products, and more.
Product Details Are Vital
Good product details and excellent images are one of the best ways to convince a potential customer to buy from you. Let Clarity show you exactly how easy it can be to get ahead.