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Improve Inventory Management with Dynamics GP

How integrating Dynamics GP with eCommerce improves inventory management.

Updated November 1, 2026

IN THIS GUIDE
  1. Introduction

Introduction

One of the challenges of B2B eCommerce is learning how to improve inventory management with Dynamics GP integration. Inventory management is critical to B2B business success. Overstocking dead or slow-moving inventory can tie up capital and reduce cash flow better spent on fast-moving items. Letting inventory run out causes companies to lose orders and annoy clients.

One of the biggest reasons that companies fail is poor B2B inventory management. Forty-three percent of small businesses in the United States don’t track inventory or do so using a manual system. 34 percent of businesses have shipped an order late because they inadvertently sold a product that was not in stock. It should also be noted that reducing stock-outs and overstock can lower your overall inventory costs by 10 percent. [1]

Automate Inventory Management with GP integration

Microsoft Dynamics GP ERP software delivers great tools for managing inventory across sales channels, outside sales staff efforts, and brick-and-mortar locations. One of the biggest benefits of the eCommerce inventory management software is that companies can automate stock management with GP integration. Centralized data enables companies to automate recurring business tasks such as reordering efficiently for just-in-time restocking.

Unfortunately, some Dynamics GP users express frustration that the point-to-point integration of the software doesn't deliver better inventory control options. The system reduces the manual time spent on ordering and planning inventory strategy. Dynamics GP also offers tools for forecasting sales and reducing overstocked and understocked items. However, a custom integration can add valuable data from CRM software, business intelligence resources, and other applications to refine inventory strategies.

The Benefits of a Custom Dynamics GP eCommerce Integration

The benefits of a Dynamics GP eCommerce integration right out of the box are limited. Distributors need more advanced capabilities, and B2B companies have their own needs based on the number of sales channels, warehouses, and brick-and-mortar operations. However, it's easy to add technology tools in a custom integration, which can give companies greater control over warehouse management. The benefits of a custom Dynamics GP ERP integration include:

Mobile Connections

Better Organization

Meet Compliance Demands

Minimal Integration Complexity for New Technologies

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Integrated Product Information

Managing inventory seems simple, but it rarely turns out that way--especially in B2B companies that handle thousands of products and big orders that are regularly going out to buyers. Other companies have the same problems managing inventory, as shown by the fact that inventories increased by 1 percent in the United States between 2015 and 2016 while sales declined by 2.9 percent. [1]

Your Integration Strategy

Microsoft Dynamics GP software can provide the B2B inventory management software you need for a successful just-in-time inventory strategy. Microsoft no longer sells new Dynamics GP licenses or subscriptions, but it will keep releasing security updates for existing installations until April 2031. However, you need a modular, custom integration to take full advantage of your existing business applications and software features. Clarity has the skills to simplify your integration, reduce costs, and build your system in a modular fashion to suit your needs, budget, and staff's IT skill level. Our Dynamics Certified team and out-of-the-box GP integrations with both eConnect and web services can get you integrated fast and affordably.

References:

[1] conveyco.com: 10 Statistics That’ll Change the Way You Think About Inventory

[2] Sirocotech.com: Warehouse Management solutions (WMS) through Microsoft Dynamics GP

https://sirocotech.com/warehouse-management-solutions-wms-microsoft-dynamics-gp/

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