Best Practices for International Marketplace eCommerce

International Marketplace Expansion

With the rise of the information age, the world has become an open market. No longer are consumers forced to buy products locally, or even nationally.

Consumers are demanding more than ever before, expecting your business to be in their native language, with checkout options in their local currency. Every year companies lose money and opportunities because they have not optimized their business for the international marketplace. If your business hasn't gone global, now is the time.

Multilingual eCommerce Software

Clarity eCommerce Framework™ translates your web content into various languages, making it easily readable and trusted by potential customers across the globe. For an international marketplace, multilingual eCommerce software is a necessity.

Having a multilingual eCommerce solution extends sales possibilities to customers worldwide, which helps grow your global reputation. Contact an expert at Clarity for a free demo or price quote.

Multiple Currencies for International Sales

Along with multilingual eCommerce features, Clarity also gives you the ability to convert multiple currencies, so that users can use their local currency when making purchases. International users feel safer when shopping in a familiar currency, as they know exactly how much they are spending up front, which reduces shopping cart abandonment and increases international sales.

International eCommerce Shipping

Having international sales means shipping internationally. This involves performing currency conversions, integrating insurance costs, tracking shipments, assessing and forwarding taxes and customs, and comparing various courier options to find the best shipping value. Clarity allows your business to integrate a variety of shipping options including UPS, FedEx, Dayton Freight, ABF, R&L, XPO (formerly Con-way), Super Regional, and other freight carriers.

Customs / Duties / Taxes for International Marketplace

It is extremely important for companies to know the customs and regulations for each country it serves. Clarity equips businesses with eCommerce integrations that help you quickly navigate shipping and customs information, ship items in the quickest way possible, and establish an effective reporting system. Clarity's built-in tax support with real-time tax calculations allow for quick customer checkout.

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Multisite and Multistore eCommerce Platform

Using Clarity's eCommerce platform, you can set up as many websites as you need, displaying only the relevant products to your suppliers. This makes buying from your site much, much easier—which of course can lead to increased international sales.

SKUs & Attributes for International eCommerce

SKUs for international marketplace ecommerce

With Clarity eCommerce Framework™, there are no limits on SKUs or attributes, which means that any configuration of a product will be available online, with the proper SKU to communicate with inventory management.

Clarity Can Help

Ready to get in the game with a global marketplace venture? That’s what Clarity is here for. We’d be happy to discuss your current endeavors with you, and help you optimize your business workflow and online platform for a successful eCommerce global marketplace. Click below for a free demo and talk to one of our experts about what Clarity can do for you.

Frequently Asked Questions

A marketer who expects to be effective in the international marketplace should: Marketers should know the specifics of each marketplace they participate in, including the marketplaces in different countries, regions, etc. Marketing information can be tailored to that marketplace and the individual customers within it. Knowing what products to sell where, and the different methods that are most effective for each marketplace, are extremely valuable assets.
What must managers be able to do to compete in today's global marketplace? To compete in today's global marketplace, managers need to stay on top of the latest customs, duties, and taxes information for different countries, and the rules and guidelines for marketplaces in different countries, states, etc. This is extremely important for international shipping and making sure the product gets to the customer.